GROWN

OUR STORY

Our Founder

CLARICE NG

GROWN began with a simple question: Why are diamonds still reserved for “special occasions”?

As someone who grew up loving jewellery but frustrated by the industry’s traditions, I wanted to create pieces that felt bold, attainable, and modern—jewellery that could live in your everyday, not just in a velvet box.

From my first sketches to prototypes, and through building GROWN in the King’s College London start-up accelerator, this brand became more than jewellery—it became a movement to make diamonds accessible, ethical, and unapologetically fashion-forward.

Accessibility

Diamonds shouldn’t be locked behind traditions. We make them wearable for every day.

Ethics

Lab-grown, sustainable, and responsible

Style-first

Unconventional styles, bold silhouettes, and jewellery designed to feel as modern as you are.